Sunday, 15 January 2017

What is artiste management? Coolfm OAP, Kaylah Oniwo spills it all.


Coolfm superstar on air personality expatiate Alibabagcfr's definition of artiste manager bringing light to darkness of what seems to be so obviously unknown or not well defined to some artistes and their "so called managers".

Supersexy hero as she fondly praise herself shares her views on the subject with emphasis on instagram with repost of Alibaba's artiste manager definition.

She started by commending Nigerian comedy industry godfather for a point well stated.

What a brilliant write up by Uncle @alibabagcfr • I have had this conversation over and over again with many artistes and they say the same thing .Are there people out there who can really do this job? Uncle Ali said it best 🙅🏽‍♂️. - Kaylah Oniwo.

Afterwards, she bluntly pointed out who an artiste manager is and what an artiste manager's duties are.

#Reposting @alibabagcfr -- I will be blunt. If as an artiste you are sharper in thought and idea processing, than your artiste manager, what you have is an Ordinary Assistant. Your artiste manager should be light years ahead of your goals. He or she should be the person who gives your ideas wings. The person who makes things happen. The person who smells out opportunities. The person who realigns your career anytime it seems like it is derailing. Many artistes just have employees who receive salaries from what the artiste's weight can pull. At best, they are just your staff. Don't go about parading anyone as your artiste manager when the person is just an assistant. The artiste manager must be in sync with your dreams and aspirations. He or she must buy into your strengths and fold up his or her sleeves to erase your weaknesses or at best turn them to positives. @soundsultan years back went for a meeting with his artiste manager at Celtel/Zain and a call came in for the Manager. The manager's ring tone was Gongo Aso... of course he was let go. I see many artistes whose careers are in slow mo... and I meet their managers and immediately I know why. I had met one artiste manager once at Muson Center. I asked after his artiste. He said, "Bros, him no dey get show again. I been even wan ask if I fit come work with you." Abeg na new year, make I no come let them sack some people. But let me just say this, when you were employed as a manager of an artiste, you must show how you plan to increase his performance, personality, business network, quality of thought, manage circle of friends, protect Artiste's interests, improve his knowledge of life and society, encourage positive vibes, good PR and maximize potentials... amongst other things. Picking up cheques and ensuring he or she gets his or her fees paid is the least of what you are. An executive assistant can do that... and more. In Nigeria, as the artiste manager. - Kaylah Oniwo.